It’s not everyday that a favorite author and one of if not THE best business minds comes out with a new book. You may know Eli Goldratt if you read The Goal in college, an MBA class or just because you thought most businesses do stupid things and there was a better way to get things done, faster, better and in a more personally satisfying manner. Goldratt is a physics PhD who applied scientific principles to business and changed he way many people think and many corporations operate.
Well, Goldrat has a new book coming out - slated for October 2008. It is called The Choice and will be put out from North River Press which seems to be the only place it is available right now (not even on Amazon.com yet). Like his other books, it sounds like this one will present a lot of meaningful dialog. This time between Goldratt and his daughter, Efrat. It will delve into his fundamental system of beliefs, some of which may have already been scattered throughout his other works.
If you are a Goldratt fan (or even if you just want to read what is sure to be an interesting book if you like new perspectives), then head over to North River Press and place your order today! $22.50 + whatever they charge for shipping will be a great investment! Thanks Eli, for all the great works over the years and sharing your innovative thinking tht has changed many lives and changed the way many people approach problem solving!
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